Tag Archives | marketing brain power

Cut to the Chase: Some Thoughts to Ease Proposal Writing Pain

Most of our clients sell their work through formal proposals. That’s because – unlike companies selling products – our clients sell brainpower where the results of their work can’t be seen until after the project has been completed. This what makes proposal writing so challenging…and that’s why most of us hate doing it. So,what if […]

Read full story Comments are closed

Branding Professional Services Firms

Branding professional services firms.
When marketing “brain power”, you need to redefine what branding means. Here are four ways to rethink the concept.

Read full story Comments are closed